Jake's collaboration with rapper Logic began in high school, at the very start of Logic's career. As a brand director and designer, Jake played a pivotal role in developing Logic's early brand, particularly for his "Young Sinatra" mixtape series that propelled his career to new heights. Additionally, as a member of the GRVTY production team, Jake assisted in creating some of Logic's earliest music videos. Today, Logic is a global phenomenon, with billions of streams and views, and sold-out stadium tours worldwide.